e-MAS will help you navigate the complexities of Therapeutic Goods, and Health Service Advertising legislation. The independent and objective service is available to businesses small or large, looking for detailed and expert instruction on medical advertising compliance.
All in advertising medicine
Published June 4th: the TGAs ARGATG - but what is it?
http://www.tga.gov.au/publication/australian-regulatory-guidelines-advertising-therapeutic-goods-argatg
Miracle fruit? Could this help cancer patients enjoy their food again?
With no clinical trials having been conducted in Australia to test the fruit's protein effect the producers must remain careful with the promotion. The berries can be sold but, as the product Rubyberry is not registered with the Therapeutic Goods Administration they must be careful about the claims made.
Photo by PetitPlat - Stephanie Kilgast on Foter.com / CC BY-NC-ND
Advertising is an art of subtlety and becomes a fine art when we wish to promote products that have an impact on a persons life and general wellbeing.
